Post Graduate Diploma in Advertising & Media

Post Graduate Diploma in Advertising & Media

(Courses from GICED, University of Mumbai) Duration: One Year Part Time Eligibility: Graduate, Any Discipline, Affiliated to Mumbai University, (Garware Institute of Career Education & Development)

  • Advertising concepts and principles
  • What is advertising ?
  • Advertising concepts
  • Print Advertising
  • Market Research
  • New media technology (Design, Typography, Processes equipments, Software’s)
  • Media planning and buying
  • Advertising agencies
  • Research Methodology
  • Consumer Behavior
  • Marketing management
  • Public relations (Events Managements, Press, Radio, Television)
  • Projects

Duration 1 Year
Fees Rs. 35,000/-
Eligibility Graduation in any discipline
Semester I & II

The medium of instruction will be English for all subjects.